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PRAD | World premiere: LG presents the first Full-LED 3D television

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News TV SETS

World premiere: LG presents the first Full-LED 3D television

Autor: Siobhan Hayes
03/26/2010, 23:46 CET

This week, Korean TV manufacturer LG Electronics surprised the public with a world premier. The company presented the first 3D enabled television with full-surface LED backlight in its Seoul company headquarter. The LG LX9500 is available as a 47- and 55-inch variant.

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According to LG, this is the first real LED device at all – in contrast to claims from other manufacturers made long before, some of which were banned as confusing . The backlighting on the LX9500 does not come from the sides of the model (edge-type), but is rather to be found completely behind the LCD panel LCD panel (Full LED, also Direct LED). The LED matrix of the 55-inch model is reported to have more than 1,200 diodes.



Shutter glasses off, television on! (Picture: LG)

Thus, the television boasts "Local Dimming" technology, whereby precisely defined zones of the LED matrix can be deactivated on purpose. This characteristic gives the new flagship a dynamic contrast ratio of 10,000,000:1. The regulation and the adjustment of the backlight to the surrounding lighting is carried out by an intelligent image sensor.

The integrated TruMotion engine ensures especially fluid display of motion with a refresh rate of 400 Hertz. The "Multi Picture Format" is a central feature: this allows three-dimensional videos from 3D cameras to be played back directly on a television without going indirectly via PC. For 3D television, active shutter glasses are required, which can be charged up via USB for around 40 hours of use.

The connectivity of the LX9500 is aimed very much at network and streaming functions: via LG’s broadband service NetCast, selected Internet content can be chosen via LAN. Those who own the device will also be able to carry out conversations on Skype worldwide via integrated video conference software. The camera required for this should be available as an optional extra, as well as a dongle for DLNA access to music videos and photos on the local network. Also included is a Wireless AV Link.

The LX9500 plays back HD-DivX, MP3, JPG and MPO files from external sources via USB connection, whilst signals from other player devices can be played back via Type 1.4 USB ports. Although it is not an Edge-Type BLU, the depth of the LX9500 is just 22 millimetres and the panel itself is just 1.6 centimetres thick. Three discreetly integrated speakers with a total performance of 25 Watts are responsible for sound output.

LG intends to launch its new 3D television in its native South Korea initially. The company intends to add North America, Europe and other key markets in the near future. The plans of the electronics company include additional 3D televisions with LED illumination and other plasma displays measuring 42 to 150 inches are also planned, as well as 3D-enabled Blu-ray players and also a Full-HD 3D projector.

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