LG EzSign TV combines entertainment and information
Autor: Markus Hevesi
11/22/2011, 19:38 CET
The new EzSign TV is LG's first digital signage display coming with an integrated TV tuner. In combination with the EzSign software, the 720p screen provides an entry-level solution for easy and rapid creation and distribution of advertising content. Both TV and advertising panel, the display is able to show information texts, advertisements and live TV at the same time. According to the manufacturer, it is suitable for restaurants and bars, retail stores and gas stations, as well as waiting rooms and pharmacies.
To generate viewing-angle stable, easy-to-read images, the EzSign model 32LD320 provides an 178-degree angle from both directions, 450 cd/m2 of brightness and a high dynamic contrast ratio. Its TN panel with anti-glare coating is able to shift within eight milliseconds. The TV signal is fed via antenna connection, external playback devices are connected through VGA and HDMI inputs. Reinforced by the 'Infinite Sound' feature, two ten watt speakers provide the audio output.
In the field of digital signage, the matte black 32LD320 can be used in many ways. (Photo: LG)
Advertising messages are created on a separate PC and copied to the EzSign TV on the USB port - no additional hardware is needed. To make them become a success, the EzSign software offers various templates that can be individually equipped with texts and images. Being already available for 599 Euros, the 32-inch HD version of the EzSign TV will be followed by a full HD model in December. The 42-inch display will be offered for 899 Euros.